Skinner Bf

American psychologist who believed human behavior could be engineered to build a better world, one of the most influential and controversial psychologists of the 20th Century. He was adored as a messiah and abhorred as a menace. A Harvard psychology professor, he made behavioral modification studies with rats and pigeons, applying the observation methods to working with the modification of human response. His only novel "Walden Two" didnt do well after its release in 1948 but during the 60s it had a cult-like following, selling millions. Skinners principle of "operant behavior" holds that even seemingly spontaneous action is a response to rewards and punishment. People do not shape the world, the world shapes them. He died of leukemia at age 86 in Cambridge, MA. Born Burrhus Frederic Skinner, Fred to his friends, he was the oldest son of Grace, an amateur musician, and William, a lawyer. His boyhood was warm and stable, with no punishment ever by his father and only once by his mother who, when he used a bad word, washed his mouth out with soap. As a boy he was intrigued by mechanics and gadgets and built everything from steerable sleds and rafts to a stem cannon. During high school he held a variety of jobs from collecting telephone bills and selling shoes to playing saxophone in a jazz band. He wrote for the local newspaper, composing a few ads and reminiscences of the town and occasionally covered a meeting or concert.. Skinner majored in English at Hamilton College in Clinton, NY and decided he wanted to be a writer. He sent some short stories to the poet Robert Frost, who wrote back; "You are worth twice anyone else I have seen in prose this year." Skinner went to Manhattans Greenwich Village to work on his craft, but after a year, found that he had nothing to say. He went on to graduate study in psychology after being attracted to the work of John B. Watson, the founder of behaviorism. In 1913 Watson, revolting against introspection and speculation is psychology, had called for it to become a science of behavior rather than a study of the mind. He earned his doctorate from Harvard in 1931 and went on to teach at the University of Minnesota and Indiana University before joining the Harvard faculty in 1947. Skinner fathered the experimental analysis of behavior in which an organisms behavior was studied in a controlled laboratory environment. It was at Harvard that the life-long tinkered devised the Skinner Box, a soundproof enclosure with buttons or levers that animals press to receive food in return for doing whatever the experimenter wants them to do. Skinner preferred to call his invention an "operant conditioning apparatus." In 1948 he published his book "Walden Two," in which he described a tightly controlled utopia in which people were motivated by positive and negative reinforcements - rewards and punishment. It didnt do well, but during the 1960s the book attracted a kind of cult following and hundreds of thousands of copies were sold. Intrigued by Skinners image of a better world where people dont know the meaning of envy and jealousy; buildings are communally owned and everyone helps out with chores. There is time for reading and painting, song and friendship. The key to this communitys success is child rearing. Youngsters are raised together. Discipline is strict, and children are taught to rein in their desires through self-control exercises. Critics decried his model society as tyrannical Read less